I think we all remember the switch from cable to digital television as a kid, however these minor experiences with media have a different flavor around the world. India has 147 million tv households that will require a big switch in the coming days. Technologically, this is a huge investment for the entire country. It will be interesting to keep an eye on the situation and see whether it is sink or swim.
Check out the link!
http://flowtv.org/2012/07/digitizing-india/
Such a great article, and I'm glad you found it interesting, too! It took the US a looooong time to get everyone switched over to digital TV, so it will remain to be seen how long it takes India. That spectrum space is valuable!
ReplyDeleteRemember that you can turn any link into a hyperlink that is part of the text of your post. If you highlight a word of your text, click on the "new post" toolbar where it says "link." A box will appear and you can just copy and paste the URL of the link there. Then you'll have hyperlinked text, which will make your post look cleaner!
Also--don't forget to label your posts with keywords. In this case, maybe "India," "regulation," "digital television" would be good choices.